Audience Strategy Analyst

HAYS POLAND Sp. z o.o.

Data publikacji: 25.08.2025 Oferta wygasa: 22.11.2025

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Audience Strategy Analyst

lokalizacja: Polska

numer referencyjny: 1194963/praktykipl

The client is a Japanese electronics manufacturer

Basic information:
Location: 100% remote
Rate: PLN 100-160/hour net + VAT
Type of employment: B2B contract
Duration: min. 12 months + extensions
Recruitment process: 1 or 2 stages 
English: B2+/C1
Luxmed, MultiSport, equipment provided by the client

Profile
- Min. 3 years of experience
- Advanced knowledge of SQL
- Experience in managing strategic audience segmentation, personalization, and user paths using proprietary data
- Experience in running digital marketing campaigns (both own and paid)
- Reporting, testing, and analytics (A/B testing, statistical significance, incrementality calculations, trends, data interpretation, narrative and recommendation creation, dashboard creation)
- Ability to identify operational gaps and optimizations to maintain data integrity across platforms
- Communication and organizational skills in dealing with both technical teams and business stakeholders

Tool requirements
- Snowflake or other SQL database
- Experience with CDP
- Email service provider (Salesforce Marketing Cloud)
- Media advertising platforms (Meta/Google)
- Adobe software preferred (AEP, CJA)
- Dashboard visualization tools preferred (Tableau/Domo)

Hays Poland sp. z o.o. is an employment agency registered in a registry kept by Marshal of the Mazowieckie Voivodeship under the number 361.

hays.pl

Hays Poland sp. z o.o. jest agencją zatrudnienia nr 361